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Can I sell snakebites in my licensed premises?


Licesning Professionals guide to teh Licensing Act 2003
Licensing Professionals

Yes, you can sell snakebites in a licensed premises in England and Wales, but there are a few important considerations to remember. Licensing Professionals have compiled the following guide :


1. What is a Snakebite?

  • A Snakebite is a mixed drink traditionally made by combining equal parts lager and cider, sometimes with a shot of blackcurrant cordial added. It’s a popular drink in many pubs and bars.


2. Legal Considerations

  • No Specific Prohibition: There is no specific law in England that prohibits the sale of Snakebites. However, bars and pubs may have their own policies or be influenced by local customs or concerns about the effects of certain drinks.

  • Responsible Serving: As with any alcoholic drink, it is essential to serve Snakebites responsibly. The combination of lager and cider can lead to quicker intoxication, so staff should be trained to recognize and handle customers who may be drinking excessively.


3. Potential Issues with Serving Snakebites

  • Local Policies: Some bars or pubs might choose not to serve Snakebites or similar mixed drinks due to concerns about the potential for rapid intoxication or rowdy behavior. This is typically a house policy rather than a legal requirement.

  • Licensing Conditions: Always ensure that serving mixed drinks like Snakebites complies with the conditions of your premises license. Although it's unusual, some licensing authorities might impose restrictions based on past incidents or specific concerns related to alcohol consumption patterns.


4. Customer Demand

  • Popular Drink: Despite occasional policies against it, Snakebites remain a popular choice in many bars, particularly among certain age groups. Being able to offer this drink could cater to customer preferences and potentially increase sales.


5. Training and Awareness

  • Staff Training: Ensure that your staff are aware of the alcohol content and effects of Snakebites and that they understand the importance of responsible serving practices. This includes monitoring customers for signs of excessive drinking and knowing when to refuse service.


6. Marketing and Communication

  • Clear Communication: If your bar decides to sell Snakebites, make sure that the ingredients and pricing are clearly communicated on your menu or drinks list. Transparency with customers helps avoid misunderstandings, especially regarding the drink's strength.


Can I sell snakebites in my licensed premises?- A Summary

You can legally sell Snakebites in a bar in England, but it is important to do so responsibly and in line with any house policies or licensing conditions. Ensuring that your staff are trained in responsible alcohol service and that your premises operate within the law will help you offer this popular drink safely.


Licensing Professionals are here for all your licensing needs. Contact us today for a free consultation.




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